Never Grow Up - Best Business Culture Consultant

  2020 was a year of many challenges. The pandemic has thrown several obstacles in the path of companies and employees alike, but the resulting perseverance has led to the development of a new hybrid work culture, a higher reliance on digital workspaces, and a renewed outlook towards work-life balance! While a lot of the global workforce gladly left 2020 behind, there were certain key realisations. Here are 5 positive things that the past year taught us - Learnings that we must use to create a healthier work environment, build a holistic organisational culture and sustain a robust talent management system. The importance of personal growth Cutting down on travel time and having the opportunity to work from home has given people a chance to focus on their personal growth and development. With new-found space to immerse oneself in fresh and exciting projects, many chose to venture into new hobbies, to reconnect with their families, friends, and pets, or to embark on a journey of self...

    As employees turn to their employers to learn about expectations and aspirations, they are increasingly taking to digital media to express their voices. Companies are capitalising on this trend to create a positive brand image by nurturing ambassadors within the workforce who can shed encouraging light on the company’s overall culture and operational style. Creating a positive image builds trust, delivers partnership behavior with customers and talents, and opens up scope for sustained material benefits for the company. A team outing or an offsite, an award receipt or just a satisfactory day, a thoughtful policy introduction, or getting instant leave approvals - Every small gesture matters. It all makes you fall in love with the work and the place where you spend a generous amount of time each day. Many like to showcase their awards and accolades and build special spaces for them. At least some of us living with the generation of now-retired people can proudly boast of one...

  Employee advocacy is all set to become the newest form of social media marketing. As far as the external audiences goes, employees are, on average, trusted significantly more than the senior leadership, and it’s only a matter of time before people start taking notice of the fact that your company’s people genuinely respect their place of work. Whether it is potential recruits or your brand’s consumer base, employee advocacy can widen an organisation’s network immeasurably. In fact, according to a Nielsen Global survey, 90% of customers trust the recommendations of people they actually know. In a digital world where ads and gimmicky social media marketing is already crowding people’s screens, lives and inboxes, employee advocates provide refreshing and authentic voices that break the clutter and stand out. It’s also noteworthy that an organisation’s talent acquisition endeavours can be augmented by a robust employee advocacy program. Potential recruits are three times more likely ...

  Employer Branding and Employee Value Proposition do often overlap and may even seem interchangeable at times, however, this is not quite the case. Although interdependent, they are remarkably different from each other in terms of what each domain comprises and what the ultimate objective is. We dive into what makes up each of these terms, and how companies can offer the best of both worlds to create a robust organizational culture! An Employee Value Proposition (EVP) is what attracts the right talent and helps an organisation retain it. While many companies have chosen to advertise their work culture and give prospective joinees an inkling of what to look forward to as an EVP strategy, the essence of this strategy runs much deeper. An overarching view of what a company does for its employees, EVP is an umbrella term encompassing the organisation’s policies, salaries, vacation structures, insurance benefits, rewards and recognition strategies, and so much more that falls under a...